Outdoor CEO Diversity Pledge

June 26, 2020

Outdoor CEO Diversity Pledge

Betts Fit is a proud signer of the Outdoor CEO Diversity Pledge

We believe inclusion in the outdoors matters because

Spending time in nature has a  profound impact on mental & physical health. We believe everyone deserves to feel safe and welcome in outdoor spaces regardless of their race, ethnicity, gender, or sexual orientation. 

5 years down the line it is our hope that 

There is a more diverse representation of BIPOC and LGBTQIA on the trails and in the boardrooms. 

About the Outdoor CEO Diversity Pledge

The Outdoor CEO Diversity Pledge connects leading outdoor brands with inclusion advocates to advance representation for people of color across the industry. We're focused on enhancing representation across staff and executive teams, media and marketing, and athletes/ambassadors. By building a relationship of support, empathy and understanding, versus external skepticism and internal stress, we’re moving the outdoor industry towards authentic inclusion.




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